About BreakevenHQ
We built the tool we needed for ourselves — campaign-level break-even ROAS that finance can actually sign off on.
Why this exists
Most ecommerce analytics tools report blended ROAS or channel attribution. None of them answer the operator's real question: “After every cost that comes out of every order — COGS, payment fees, shipping, fulfillment — what ROAS do my campaigns actually need to hit?”
BreakevenHQshows two numbers side by side every day: what Shopify Better Reports tells you (Net Sales minus COGS) and what your break-even actually is once every per-order cost is included. The gap between the two is real money that's been losing silently.
Who builds it
BreakevenHQ is built and operated by Hustle Marketers, a performance marketing agency founded by Ishant Sharma. The agency is a Google Partner and Meta Business Partner, and the team runs Google and Meta ads for ecommerce brands every day. The product reflects how we actually evaluate campaigns inside the agency.
We build for operators because we are operators. Every feature in the product was added because we needed it ourselves and a spreadsheet wasn't cutting it.
Get in touch
Parent company
hustlemarketers.comLegal & data
- Privacy Policy — what data we collect, how we use it, deletion rights.
- Terms of Service — usage rights and limitations.
- Pricing — 30-day free trial, no credit card required.